About Us

Our Mission

September 25th, 2023 - By Salla Fall

Assalmu Alaikum, or Hello. My name is Salla Fall and I am the owner of Day’s Noor Jewelry, a small business specializing in exquisite 14k-gold plated earrings.

I embarked on a mission to offer affordable, high-quality jewelry that reflects individuality and confidence. As a black Muslim woman, it was essential for me to create a brand that not only reflects my values but also resonates with a diverse audience seeking unique, beautiful pieces.

Launching my own small earring business has been an uplifting adventure filled with dedication and purpose. With a deep passion for unique pieces, particularly those adorned with gold, I decided to transform my interest into a thriving venture. As I actively work to build this business, gratification comes from finding the beauty in every single piece.

What sets my company apart is its profound commitment to diversity, individuality, and sustainability. As a brand founded by a black Muslim woman, it carries a unique narrative that resonates with a wide-ranging audience seeking meaningful, beautiful pieces.

This authenticity reflects not only my values but the values of each customer. My vision is to invest in eco-friendly packaging and initiate a recycling program to demonstrate a deep sense of responsibility towards the environment and our community.

This environmental awareness, combined with a keen eye for quality and craftsmanship elevates Day’s Noor Jewelry beyond a mere business venture, making it an image of inspiration for those aspiring to forge their own non-traditional paths in the world of entrepreneurship.

With your support, Day’s Noor will not only thrive but will continue to inspire and uplift individuals by adding to each person’s unique beauty and inspiring the aspirations of those who also come from a non-traditional background like mine.

It's truly heartwarming to know that I play a part in accessorizing the ears of individuals who share the same love for these pieces. Join me to see where this journey takes me in the ever-evolving world of jewelry.